Virtual book tour?

26 Nov

As part of my research I have looked at how we can market ourselves. How can we drive sales of our self published titles? I was very excited to find this little gem,  virtual book tours.

Unlike traditional publishers, Dorothy Thompson CEO/Founder Pump Up Your Book specialises in search engine optimisation and blogger reviews. Dorothy takes the time to make sure that her authors are looked after, and the blogs the reviews are featured on are active and have a full set of archives.
‘I have promoted everything from ebooks to traditional books.  From the no names to Paula Deen, etc.  I treat all equal.  In fact, I’m sometimes more partial to the self-published books and ebooks because in most cases, I’m the one they go to for help.’ 

In times when the market is changing, and publishers are increasingly reducing not only how many authors they take on, but the amount of revenue paid, as writers we must start to find our own way of marketing our work, and hopefully monetizing it.

As the sole promoter of this kind in the online market, Dorothy says, ‘If an author doesn’t have a traditional publisher nor an agent, this is perhaps the best thing an author can do to promote their book.’

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2 Responses to “Virtual book tour?”

  1. submeg October 30, 2011 at 6:33 am #

    by the way, that link is broken, try this:

    http://www.pumpupyourbook.com/

  2. submeg October 30, 2011 at 6:31 am #

    Awesome, bookmarking!

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